Virtual Shelf Shopping
Shopping is no different. You have a real product with real investment behind it. And to get your product onto store shelves, it costs real money. That's why discovering shopping habits and optimizing the shopping experience for your target is the smart approach.
So before you put your product under the spotlight next to the competition and spend way too much money on a shopping experience that you're not 100% sure will actually sell product, we'll help you see how your product stacks up in store-completely virtually.
MaCorr's Virtual Shelf system lets you analyze consumer behaviour while they look at a retail shelf or browse a shop window.
Shopping through the Virtual Shelf is just like shopping in a real store. Participants are free to check out product labels, compare prices, and even purchase their items.
Virtual Shelf helps you determine:
So before you put your product under the spotlight next to the competition and spend way too much money on a shopping experience that you're not 100% sure will actually sell product, we'll help you see how your product stacks up in store-completely virtually.
MaCorr's Virtual Shelf system lets you analyze consumer behaviour while they look at a retail shelf or browse a shop window.
Shopping through the Virtual Shelf is just like shopping in a real store. Participants are free to check out product labels, compare prices, and even purchase their items.
Virtual Shelf helps you determine:
- If your product is easily discoverable on the shelf
- Whether your product's design stands out enough
- The overall likability of what you're offering